Blog

Imperial Gold: Loft's New Champagne Gold

Not white. Not yellow. Champagne. Created after extensive color testing, Imperial Gold retains the purity of 18-karat gold in an unprecedented hue: light, sophisticated, and with unique reflections...

The History of Men's Jewelry: A Journey Through Time

Have you ever wondered how men's jewelry evolved throughout history? Explore its journey across cultures and eras, from ancient Egypt, Greece and Rome to the signet ring and the present day.

What Is a Diamond? The Gemstone That Elevates Men's Style

What is a diamond, and what makes it a benchmark of elegance and sophistication in men's jewelry? Learn how hardness, brilliance, rarity and versatility make this gemstone so special and desirable.

Why Wear Gemstone Jewelry?

Gemstone jewelry adds elegance and sophistication to any outfit. Discover why more men are wearing jewelry with precious stones as a form of self-expression, refinement and long-term value.

Diamond vs. Moissanite vs. Cubic Zirconia: What's the Difference?

Diamond, moissanite and cubic zirconia can look alike, but they differ in durability, clarity, brilliance and cost. This guide compares the three stones to help you choose the right one for your je...

How to Clean and Care for Your Jewelry: 3 Essential Tips to Preserve Your Pieces

Learn how to clean and care for your jewelry with three essential tips on cleaning, storage and everyday care, so your favorite pieces keep their shine for years to come.

Carabiner Necklace

A symbol of masculinity and sport, the carabiner necklace brings the idea of safety, strength and stability to the modern man. Crafted from a single solid link of silver, it's a distinctive pendant...

Miami Cuban Link Necklace and Bracelet

Born in 1970s Miami and inspired by hip-hop, the Miami Cuban link chain combines a bold look with a refined design. Discover its origins, the types of Cuban link pieces and how to style them.

Men's Tennis Jewelry – A Fine Jewelry Masterpiece

Tennis bracelets and necklaces are probably the most valuable pieces in any jewelry display case, which is why they are known as masterpieces in the industry. Learn more!

Men's Pearl Necklaces – A Rising Trend

Once seen as a classic women's accessory, the pearl necklace has become a men's style statement. Here's how the trend took off and how to wear a men's pearl necklace with a modern edge.

4 Benefits of Plating Your Jewelry

Jewelry plating adds a layer of precious metal (Yellow Gold, White Rhodium or Black Rhodium) over sterling silver. Learn what plating is, how its quality is measured and the four key benefits of pl...

Vermeil Plating: What It Is and Why You Should Choose It for Your Jewelry

Discover what vermeil plating is and why it is one of the best choices for men's jewelry. Learn the advantages of 18k gold over 925 sterling silver, the difference between vermeil, solid gold, and ...

Understanding Diamond Points: How Diamonds Are Measured and Classified

Diamonds are measured in carats, but a very common unit is the "point." Learn what diamond points are, how they relate to carats and millimeters, and how they influence the value and look of a piece.

Accessories as Symbols of Personal Power: How Men's Jewelry Can Boost Your Confidence

Since ancient times, men have worn jewelry to express power and status. Discover how the right piece of men's jewelry can elevate your look and reinforce your image and confidence.

Discovering Precious Metals: A Guide to Men's Fine Jewelry

In the world of men's jewelry, precious metals hold a place of honor. Discover what makes Gold, Silver, and Platinum unique, and why precious metal jewelry becomes a symbol of status, identity, and...

Iced-Out Cuban Link Bracelets and Chains in Men's Fashion

Bold and unmistakably brilliant, iced-out accessories are taking center stage in men's fashion. Learn what defines iced-out Cuban link bracelets and chains, and the celebrities who helped make them...

Discover the Timeless Elegance of Sapphires

For centuries, the sapphire has been one of the most admired gems in the world. Discover why the blue sapphire reigns supreme and how it brings classic, understated elegance to men's jewelry.

Topaz: Discover the Beauty and Unique Properties of These Gemstones in Fine Jewelry

Topaz is one of the most versatile and famous gemstones in fine jewelry. Discover the most popular varieties (White, Sky Blue, Swiss Blue, and London Blue topaz) and what sets each one apart in bea...

Discover the Power of Ruby: The Gemstone That Adds Value to Your Life and Your Look!

Prized for its beauty and rarity since antiquity, the ruby is one of the most important and valuable gemstones in the history of jewelry. Discover its history, value, and the meaning associated wit...

Men's Tennis Bracelets - Fine Jewelry

Men's tennis bracelets are essential pieces for the modern man: elegant, sophisticated and versatile enough for everyday wear or formal events. Learn about the most popular styles and stones.

Knife-Edge Tennis: What It Is, How It Differs and How to Choose Yours

Discover what sets Knife-Edge Tennis apart from the traditional tennis design. Learn about its design, the main stone and metal options, and how to choose the ideal size and finish for you.